This past February, Chuckanut Bay Cheesecakes took a brand new step. We had our first product collaboration with a restaurant chain, Burgerville, and presented a new product – a Cherry Cheesecake Shake (and yes, it was as good as it sounds!). While this product was a seasonal offering only, it opened the door to a new element of our business – partnering with restaurants to create exclusive desserts.
More American Than Apple Pie
Burgers and milkshakes: two legendary fast-food staples. In fact, it’d be hard to come up with a more classic American combo. Burgerville has been a Washington State staple since it was started in 1961. Their mission statement can be summed up in three different words: fresh, local, and sustainable.
It’s the best feeling to find a partner that aligns so closely with our own values: we work hard to use REAL ingredients like all-natural vanilla, cream cheese, and locally-produced butter. This collaboration was a great way to lift up small businesses and local farmers, highlighting their products and showing their amazing offerings to a whole new audience. Win-win-win!
But before we created the perfect treat, we had some snags to get through…
We pride ourselves on producing high-quality (and delicious!) desserts at a reasonable price. But collaborating with Burgerville to create something completely new posed a challenge. When you’re working at a burger joint, speed and convenience are key. And trying to scoop slices of cheesecake out of a pan was just simply not doable!
So we faced a new test: how could we make our cheesecake scoopable and easily blendable so Burgerville employees could whip up some cheesecake shakes in no time?
After some trial and error, we came up with the perfect idea: a cheesecake that was slightly softer and without a crust, while maintaining the delicious flavor and texture that we’re known for.
We were so excited to be able to pivot and develop a modified recipe to best suit Burgerville’s needs – and voila! A scoopable, delicious, creamy cheesecake that blended perfectly and tasted amazing. Our plain cheesecake offered the perfect backdrop for ANY flavor, whether cherry, chocolate, or something even more creative.
We were happy, Burgerville was happy, and most important of all… their customers were REALLY happy! The milkshake was more popular than we had ever anticipated, and that got us so excited to collaborate with even more restaurant chains down the road.
Let’s make something amazing!
Our vision is this: creative collaborations that will elevate both of our brands and bring forth enticing new offerings.
If you pride yourself on fresh and wholesome ingredients, and you’re interested in collaborating on an awesome new product for your restaurant, this might just be a match made in dessert heaven.